WELCOME TO MY POEM-FOLIO!
​I'M A 90S KID WITH AN ANALOGUE HEART,
PLAYING RETRO GAMES FROM FIFTEEN YEARS AGO.
VHS TAPES, CORNY ROM-COMS, LAVA LAMPS.
LOVER OF ALL THINGS SIMPLE AND SLOW.
​
ALSO, NO, I AM NOT A POET.
IF I BECAME ONE, I KNOW I'D SPIT FIRE.
BUT I'LL INTRODUCE MYSELF PROPERLY BELOW,
IN CASE YOU'RE AN EMPLOYER LOOKING TO HIRE.
[YES, IT'S AS SILLY AS IT SOUNDS]
WORK EXPERIENCE
AUG '23 - DEC '24
SOCIAL MEDIA WERKSTUDENT
@ CODENOTARY, GERMANY
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Designed website, landing pages, and various online assets
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Created slide decks, product visuals and design guidelines
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Wrote, reviewed, and managed blogposts independently
JAN '22 - JAN '24
CONTENT MARKETING MANAGER
@ INTEGRY, USA
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Set up SEO and organic/paid strategy for all channels
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Developed internal and external branding material
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Wrote copy for website, newsletters, blogposts and more
@ FINDMYADVENTURE, PAK
JUL ‘21 - DEC ‘21
BRAND MANAGER
MAR ‘20 - JUL ‘21
CONTENT & COMMS MANAGER
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Revamped brand with increased engagement across socials
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Executed nationwide campaigns from idea to delivery
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Led team of ten in Content, Design and Growth/SE
@ THE NEST I/O, PAK
AUG ‘19 - MAR ‘20
PROGRAM ASSOCIATE
DEC ‘17 - JUL ‘19
CONTENT ASSOCIATE
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Ran startup incubation program in partnership with Google
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Organized Pakistan’s biggest startup conference for 3 years
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Wrote copy for social media, proposals and impact report
INTERNSHIPS
APRIL '24 - JUNE '24
ART DIRECTION
@ HAVAS, GERMANY
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Created storyboards using frame references and generative AI
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Pitched creative concepts with moods and visual references ​
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Presented case boards for weekly idea brainstorming sessions
JUL '24 - SEPT '24
COPYWRITING
@ HAVAS, GERMANY
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​Reviewed German to English translations for tonal consistency
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Wrote scripts for Nutella, Kinder, Airwick, and Strepsils
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Created posts for Havas' official social media page
OCT '24 - DEC '24
ART DIRECTION
@ VML + OGIVLY, JAPAN
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Developed ideas for Spotify, Paramount Beds, Bulk and Coca Cola
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Assisted on case boards and slide decks for client pitches
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Created print ads for internal idea brainstorming sessions
PERSONAL PROJECTS
CONTENT CONSULTANT
2017 - 2022
Worked with 100+ startups on digital content strategy, social media calendars, market research, website structure/copy, in-depth SEO strategy and investor pitches and pitch decks
SMALL BUSINESS OWNER
2019 - PRESENT
Designed 40+ stationery products, managed social media, sales, operations, retail distribution, and sold 1000+ articles
BLOG
2018 - PRESENT
Started an Instagram blog with over 200 posts about my life experiences, and short stories/flash fiction